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永恒印记:此刻,即永恒

Industry - Consumer Goods | Category - 广告片 | Brand - 戴比尔斯
爱情真是一个永恒的话题。我们希望爱情纯净,美好,经久不衰……你理想的爱情婚姻是什么样子?

我们来看看知名钻石品牌永恒印记是如何诠释爱情的。点开影片,静静看完,留在脑海里的是一个个片段。导演运用大量蒙太奇,把故事中的恋人主人公的各种琐碎的场景一一为大家展现。从爱恋到婚姻,酸甜苦辣,每一刻。他们慢慢在琐碎生活中磕磕碰碰,互相扶持陪伴走入婚姻。

影片中惯用特写和中近景表达情景与情绪,以抒情的方式舒缓的节奏缓缓道来。向我们展示了爱情婚姻的本质——陪伴。

每一个时刻,都有恋人的相伴。镜头在每个时刻都不经意间扫过主人公都戒指,热恋时,戒指见证他们的爱情;成家时戒指见证他们的婚姻,正因为他们度过了那些琐碎时刻,爱情才更恒久。
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Brand Story
De Beers:De Beers is the world's largest diamond mining company. De Beers has been synonymous with diamonds since it was founded in 1888.
Forevermark:Forevermark is part of the De Beers Group, a global diamond authority with a history of more than 120 years. Since the beginning of the 20th century, De Beers has controlled 90% of the global diamond industry and is the world's leading diamond company with reliable expertise in diamond exploration, procurement and marketing.
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